With over 16 years at CPT Group, Randi Martz serves as Executive Vice President of Business Development and Strategy, where she plays a pivotal role in driving the company’s growth, client engagement, and long-term strategic planning. In this executive capacity, Randi oversees CPT’s business development initiatives, identifies new market opportunities, and leads high-level strategies to expand brand presence and enhance client relationships nationwide.
Randi spearheads the development of tailored legal notification programs, combining secondary market research with industry insight to craft cost-effective and results-driven solutions. She collaborates closely with clients during the RFP process to design recommendations that support settlement goals while optimizing administrative efficiencies.
As a key liaison between CPT’s Sales and Operations Teams, Randi ensures a seamless transition from proposal to execution. Her leadership strengthens cross-departmental collaboration and enhances the organization’s ability to respond to market demands. She also manages a team of skilled professionals, oversees strategic marketing efforts, and contributes to CPT’s ongoing organizational growth.
Randi earned her B.A. in Business Administration from California State University, Fullerton. Outside of work, she enjoys attending church and spending time with her husband and two sons outdoors—whether at the beach, hiking, or on camping trips and proudly embracing her role as a baseball mom.
PROFILE
EDUCATION
California State University, Fullerton
B.A., Business Administration, A Professional Concentration
PROFESSIONAL DEVELOPMENT
MRI: Media Planning – MRI Methodology 101
